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【雙語(yǔ)財(cái)訊】中國(guó)便利店數(shù)量增長(zhǎng)快 進(jìn)一步向下沉市場(chǎng)發(fā)展 Convenience stores record growth, more penetration into lower-tier cities

中國(guó)日?qǐng)?bào)網(wǎng) 2023-10-08 15:16

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中國(guó)連鎖經(jīng)營(yíng)協(xié)會(huì)日前發(fā)布“中國(guó)城市便利店發(fā)展指數(shù)”,廈門(mén)、太原、東莞、長(zhǎng)沙、廣州的便利店發(fā)展指數(shù)名列前五位。調(diào)查發(fā)現(xiàn),2023年城市便利店門(mén)店數(shù)量實(shí)現(xiàn)正增長(zhǎng)的城市占所調(diào)查城市總數(shù)的64.1%。

 

Shoppers pick up snacks at a convenience store in Shanghai in May, 2021. [Photo provided to China Daily]

 

Most convenience stores in cities this year have achieved growths and more penetration into fourth- and fifth-tier cities and county-level markets, according to an industry survey.

行業(yè)調(diào)查報(bào)告顯示,今年全國(guó)多個(gè)城市的便利店門(mén)店數(shù)量實(shí)現(xiàn)正增長(zhǎng),進(jìn)一步向四、五線城市及縣域級(jí)市場(chǎng)下沉。

 

As per the "China Convenience Store Index", released by the China Chain Store and Franchise Association, about 64.1 percent of the surveyed cities have seen positive growth in the number of convenience stores in 2023. The number of cities with reduced store numbers accounted for 35.9 percent.

中國(guó)連鎖經(jīng)營(yíng)協(xié)會(huì)發(fā)布的“中國(guó)城市便利店發(fā)展指數(shù)”顯示,2023年城市便利店門(mén)店數(shù)量實(shí)現(xiàn)正增長(zhǎng)的城市占所調(diào)查城市總數(shù)的64.1%;門(mén)店數(shù)減少的城市占所調(diào)查城市總數(shù)的35.9%。

 

The index includes the saturation of convenience stores in each city, the growth rate of the total number of stores, the proportion of 24-hour convenience stores, and the business environment.

指數(shù)的核心數(shù)據(jù)為各城市便利店的飽和度、門(mén)店總量的增速、24小時(shí)便利店的比例及營(yíng)商環(huán)境情況。

 

Based on the calculation from the index, the city of Xiamen of Fujian province, Taiyuan of Shanxi province, Dongguan of Guangdong province, Changsha of Hunan province, and Guangzhou of Guangdong province ranked top five in terms of the development of convenience stores, said the survey.

調(diào)查報(bào)告稱,根據(jù)指數(shù)計(jì)算結(jié)果,福建省廈門(mén)市、山西省太原市、廣東省東莞市、湖南省長(zhǎng)沙市、廣東省廣州市的便利店發(fā)展指數(shù)名列前五位。

 

The growth rate of convenience stores in Hefei, Anhui province, reached 11.76 percent, the highest among all cities, followed by Guiyang, Guizhou province, and Kunming, Yunnan province. In first- and second-tier cities or lower-tier cities, rent and labor costs remain the biggest challenges faced by convenience stores, according to the survey.

安徽省合肥市便利店數(shù)量增長(zhǎng)率達(dá)到11.76%,是所有城市中增長(zhǎng)最高的城市,其次為貴州省貴陽(yáng)市和云南省昆明市。調(diào)查指出,無(wú)論是一、二線城市還是低線城市,房租、人力成本仍然是便利店發(fā)展面臨的最大挑戰(zhàn)。

 

英文來(lái)源:中國(guó)日?qǐng)?bào)網(wǎng)

翻譯&編輯:丹妮

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